FlockTrax™

From barn floor.
To the bigger picture.

Completely scalable flock management. From a single farm grower needing insight to an integrator collecting daily flock data from multiple growers, FlockTrax-Mobile & FlockTrax-Admin will bring your picture into focus.

Illustration of a farm worker recording data on a smartphone in a poultry barn
Record in the barn
FlockTrax-Mobile
At your fingertips in FlockTrax-Admin

The details matter.
Keep them together.

FlockTrax brings daily farm activity, feed records, work follow-up and flock history into one connected platform.

Daily flock records

Capture what happens each day, right from the people closest to the birds.

Feed planning

Feed inventory by barn & flock. Reconcile deliveries. Feed required projections for 10, 14, 21 & 28 days in the future.

Original documents

An original document archive included with every flock. Store original hatch tickets, feed deliveries, livehaul records & more.

Inside the platform

Real Work. The Real Picture.

Select a view, then open it at full size.

01

The barns come into focus.

Daily input from FlockTrax-Mobile apps saves into the common database that FlockTrax-Admin reads. The Live Dashboard displays real-time farm data as it is collected. Managers and integrators have a shared view of flock activity, repair work orders and performance factors.

Open the original to inspect the details.

FlockTrax-Mobile

The work happens here.

Multiple workers can use FlockTrax-Mobile to contribute to the daily input from the farms & barns.

Available on the App Store for iPhones & iPads (iOS versions) and on Google Play Store for Android smart phones & tablets.

01

Start with the flock.

See active flocks, bird counts and open issues. Check the operations calendar for placements and livehaul scheduled in Admin.

Active flocks · iPad

Flock status on a larger field display.

Operations calendar · iPad

See the schedule while you’re in the field.

02

Follow every feed delivery.

Feed deliveries are entered and allocated to the bins receiving feed. FlockTrax maintains the accounting by crediting the delivery to the correct flock. Feed transfers and pickups are handled by flock managers through FlockTrax-Admin. Store feed ticket documents along with the entry for auditing.

Feed tickets

Find tickets by number, flock or date.

Ticket and drops

Review the total and each allocation.

Bin allocation

Record where the feed actually went.

03

Work OrdersTrace from Discovery to Completion

As barns are checked, workers can record items that need repair or inspection. These Work Orders can later be retrieved and/or updated easily by any team member.

Farm work orders

Keep open work visible to the team.

Farm weather

Local conditions, right at hand.

Want to know more...?FlockTrax™ Technical Layout

Platform architecture

Four components. One connected operation.

From a grower’s barns to an integrator’s network, the structure stays the same: two purpose-built applications, a shared data platform and services that connect the wider business.

FlockTrax architecture: Admin browser console and Mobile workers across Farms A, B and C connect through authenticated services to one shared cloud data platform. Integration services connect feed monitoring, corporate information systems and weather. New add-on modules: Flock Processing Stats, Nutrient Management Plan Support, Organic System Plan Support and ROC Plan Support.
Conceptual system illustration · select a component below for implementation details. View full size

Component 03

Shared data platform

Supabase · PostgreSQL · Auth · Storage

The cloud data platform connects both applications. PostgreSQL holds structured operational records; document storage retains supporting originals associated with those records.

  • Authentication, role and farm-scope controls govern access to operational data.
  • Server-side functions and database operations provide common validation and business logic.
  • Original documents support review of the sources behind flock inputs throughout the flock lifecycle.
  • The cloud database server also provides connection traffic management, continuous monitoring of overall data security and performance, transaction processing and near-real-time backup capabilities.

Live at the source

Mobile saves into the same database Admin reads. Once a save succeeds, the record is available for authorized queries. What is visible in an already-open screen depends on that screen’s refresh behavior.

External systems have their own timing

Feed-monitoring readings and corporate synchronization follow their integration schedules. Those update intervals are separate from the availability of saved flock records in the shared database.

Built around the work

A farm’s perspective.
An operation’s view.

Developed by Smotherman Farms, Ltd. in West, Texas, FlockTrax connects the work happening in the barn with the decisions happening at the desk.

Workers collect flock information with the Mobile app. Managers review it in Admin. The flock record stays focused at the center, from daily environmental readings and mortality, flock health through grading assessments and feed deliveries to scheduling, work orders and summarizing with a closeout procedure. Once settlement has been received, then saving the completed flock into permanent history.

Connect to the systems
your business already uses.

Compatible data APIs may be developed to supply information for FlockTrax.

BinSentry Bin Monitoring has been incorporated using BinSentryAPI to provide barn inventory, new order recording and notifications of delivery, as well as verifying actual historical delivery drops. This comprehensive API module allows FlockTrax to calculate feed projections for ordering and much more.

Virtually any third-party software package that has published API documentation should be able to contribute to FlockTrax.

FlockTrax bird

Let’s look at your operation

Your next flock deserves
a clearer picture.

See how the field record becomes a working view for your team.

Ken Smothermanken@FlockTrax.com(254) 715-6101
Already have demo access? Open the demo Evaluator credentials required.
FlockTrax Privacy Policy

Last updated: May 6, 2026

This Privacy Policy describes how FlockTrax handles information when you use FlockTrax-MOBILE and, where applicable, related FlockTrax administrative services.

FlockTrax is an operational software platform used by authorized poultry field and management personnel to review placements and record flock-related operating data.

For purposes of this Privacy Policy, "FlockTrax," "we," "us," and "our" refer to Smotherman Farms, Ltd. dba Mother Clucker's HenHouse, and "you" refers to the person or organization using the service.

Who We Are

Smotherman Farms, Ltd. dba Mother Clucker's HenHouse 1379 Patton Branch Rd West, TX 76691-2411 United States

What This Policy Applies To

This Privacy Policy applies to:

- FlockTrax-MOBILE - related FlockTrax account and backend services - related FlockTrax administrative services, where they use the same account and operational data

Information We Collect

We collect information needed to operate FlockTrax and provide its account-based field workflows.

1. Account and authentication information

We may collect:

- email address - user account identifier - authentication and session information needed to sign you in and keep your session active

2. Operational data you enter or manage

We may collect information entered by authorized users while using FlockTrax, including:

- farm and barn assignments - flock placement information - daily log entries - mortality and cull counts - weight entry data - feed ticket and feed delivery information - notes, comments, and related operational text entered by users

3. Technical and service data

We may collect limited technical information needed to operate and secure the service, such as:

- request and session metadata - error and diagnostic information - device or app interaction data needed for authentication, service reliability, and security

Information We Do Not Currently Intend to Collect From the Mobile App

Based on the current FlockTrax-MOBILE implementation reviewed as of May 6, 2026, the app does not appear to request or require:

- device GPS location - contact list access - photo library access - microphone access - camera access - payment card or banking information through the mobile workflow reviewed

If that changes in a future version, this Privacy Policy should be updated before release.

How We Use Information

We use information collected through FlockTrax to:

- authenticate users - provide access to authorized app features - display active placements, farms, barns, and related operating records - save and retrieve operational field data - support permission-based access control - maintain, secure, troubleshoot, and improve the service - respond to support, account, legal, or compliance requests

Weather Context

FlockTrax may display weather-related context for farm locations using location data associated with farm records in the system.

This refers to business location data stored in FlockTrax records, not necessarily live GPS location collected from your mobile device.

How We Share Information

We do not sell your personal information.

We may share information only as needed to operate, secure, and support FlockTrax, including with:

- hosting and infrastructure providers - backend service providers - vendors or contractors who support the operation of the platform under appropriate confidentiality and access controls - legal or regulatory authorities when required by law or to protect rights, safety, or the integrity of the service

Data Retention

We retain information for as long as reasonably necessary to:

- provide the service - maintain operational and business records - resolve disputes - enforce agreements - meet legal, tax, accounting, regulatory, or security obligations

Different categories of data may be retained for different periods depending on operational, contractual, and legal requirements.

Data Security

We use reasonable administrative, technical, and organizational measures to protect information processed through FlockTrax.

No method of transmission over the internet or method of electronic storage is completely secure, but we work to protect data in transit and within the systems we operate or manage.

Account Deletion and Data Deletion

If your FlockTrax account supports self-service deletion, you may request account deletion from within the mobile app using the in-app Delete Account option.

When available, this process is intended to allow you to request deletion of your account and associated data, subject to any retention obligations, security requirements, or legal exceptions that apply.

If you cannot access the app or need help with deletion, you may contact us using the contact information below.

We may retain certain information where necessary for legitimate business, security, fraud prevention, contractual, accounting, or legal compliance purposes.

Your Choices

Depending on your role and relationship to the service, you may be able to:

- review or update certain account information through your administrator - request account deletion through the app - contact us regarding privacy or account concerns

Children's Privacy

FlockTrax is intended for business and operational use by authorized personnel and is not directed to children.

Third-Party Services

FlockTrax may rely on third-party infrastructure or service providers to support authentication, hosting, delivery, or platform functionality.

If third-party services are used, their handling of information is governed by their own applicable terms and privacy practices where relevant.

Changes to This Privacy Policy

We may update this Privacy Policy from time to time.

If we make material changes, we may update the effective date and, where appropriate, provide notice through the service or by other reasonable means.

Contact Us

If you have questions about this Privacy Policy or want to request account or data deletion support, contact:

Email: Ken@MotherCluckersHenHouse.com Phone: (254) 715-6101 Mail: Smotherman Farms, Ltd., 1379 Patton Branch Rd, West, TX 76691-2411